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FLOW offers inspiration, insights and positive thought-provoking impulses and stands for conscious living with attention to the moment.

FLOW is the magazine for creative, curious and well-educated women. FLOW stands for deceleration, for the topics that have a lasting impact and provide balance in life.

With FLOW, readers learn more about themselves and the world and how to how they can grow. FLOW allows them to discover beautiful things and shows them how to do something good for themselves. FLOW shows ways to live a more conscious life, how to and become calmer.

FLOW is lovingly designed, has many illustrations and its own language. At the same time, it captivates through its paper experience. Paper extras make the magazine unique.

FLOW has been successful on the Dutch market since 2008. An international, English-language edition was launched in 2012.

FLOW has also been published in Germany since November 2013 and eight times a year since 2015.

Target Group

FLOW reachs a unique audience. FLOW-readers are: young, creative, open-minded and authentic. More than one third of the readers (35 per cent) have an household net income of € 3,000 and above. Source: FLOW readership survey 2017