TV

ITV4 is a haven for sports and cult classics, providing escapist entertainment for everyday life.
It offers a full range of programmes aimed at men aged 25 to 44, with American series but mainly sports: Tour de France, Open de France, rugby, horse racing and also a large number of football competitions.

Target Group

Men aged between 35 and 64

Facts

Monthly Reach 15.85 Mill.

Viewer gender distribution

women 68 %

men 32 %

Viewer age distribution

6-15 2 %

16-24 2 %

25-34 4 %

35-44 9 %

45-54 16 %

55-64 25 %

65+ 42 %

ITV4 (United Kingdom) is represented worldwide except in United Kingdom