TV

ITV4 is a haven for sports and cult classics, providing escapist entertainment for everyday life.
It offers a full range of programmes aimed at men aged 25 to 44, with American series but mainly sports: Tour de France, Open de France, rugby, horse racing and also a large number of football competitions.

Target Group

Men aged between 35 and 64

Facts

Monthly Reach 23.39 Mill.

Viewer gender distribution

men 68 %

women 32 %

Viewer age distribution

6-15 2 %

16-24 1 %

25-34 3 %

35-44 7 %

45-54 13 %

55-64 74 %

65+ 0 %

ITV4 (United Kingdom) is represented worldwide except in United Kingdom