TV

The channel has a broad offer of shows: Cultural programmes for thinkers, Enduring success programmes, Investigation magazines, Public service programmes, Lifestyle, documentary & travelling and Current affairs.

Target Group

Adults 35-64

Facts

Monthly Reach 38.21 Mill.

Viewer gender distribution

women 45.1 %

men 54.9 %

Viewer age distribution

6-15 0.4 %

16-24 2.2 %

25-34 3.1 %

35-44 4.8 %

45-54 10.4 %

55-64 20.5 %

65+ 57.9 %

RAI 3 (Italy) is represented worldwide except in Italy (excl. South Tyrol)