TV

Comedies, thrillers and action movies.

The main target group is adults aged between 25-64 years.

Facts

Monthly Reach 22.14 Mill.

Viewer gender distribution

women 53.9 %

men 46.1 %

Viewer age distribution

6-15 0.9 %

16-24 2 %

25-34 4.2 %

35-44 6.7 %

45-54 13.1 %

55-64 20 %

65+ 52.5 %

RAI MOVIE (Italy) is represented worldwide except in Italy (excl. South Tyrol)