TV

With SUPER RTL you can really reach everyone! The whole family is captivated here: whether preschoolers, teenagers, young adults or parents. – No other station can address cross-generational target groups so easily, effectively and efficiently. No wonder, because SUPER RTL can not only rely on a wealth of experience as a family channel, but also on the right programming.In daytime, SUPER RTL has confidently maintained market leadership among children for years. Under the umbrella of the entertainment brand TOGGO and formats such as PAW PATROL, PEPPA PIG and SUPER WINGS, three to six-year-olds who are enthusiastic about learning are addressed. The station appeals to slightly older children with TOGGO formats such as ANGELO, TOM & JERRY, BARBIE and WOOZLE GOOZLE. SUPER RTL guides you through the day in a reliable and brand-safe manner and covers all relevant children's topics.Since August 15, 2023, SUPER RTL Primetime has become RTL SUPER. The name says it all – simply SUPER! Even under a new name, Primetime remains an important optimization slot for adult and Head of Household campaigns. Women continue to be increasingly in focus as a target group. Strong fiction and outstanding feature film highlights such as the SUPER Friday and SUPER Saturday movies are still relevant program components. Accompanied by evenings with a seasonal theme such as Halloween or the feature film series with Christmas films that have been successfully shown in recent years. 

Target Group

The core target group are children aged between 3-13 years and PRP with kids.