STERN
STERN digital
STERN digital
STERN
One of the most widely-read magazines and the visually most powerful journalistic offer in Germany
STERN shows attitude, gets involved, takes responsibility and makes socially relevant topics big. Its pronounced commitment, exclusive stories and award-winning visuals are unique in the German media landscape. STERN stands for journalism at the highest level that resonates with readers. According to ma Pressemedien 2024 I, STERN reaches 3.88 million readers every week, making it the largest consumer magazine. STERN offers quantity combined with high quality - at thoroughly economical conditions. For advertisers, this means a high degree of investment security.
Philosophy
STERN tells great stories - the magazine brings the strong, investigative reports that open the view on grievances. The reporting is always close to the people, empathetic and concrete. STERN not only reports on relevant topics, but also stands for active change together with its readers and users. STERN activates, moves and leads the way in solving problems.
Visuality
STERN shows big pictures in a big way. The magazine regularly receives national and international awards for its cover pages, reports and photographs. STERN's DNA includes its opulence, clear imagery and visual power.
Target Group
STERN readers are educated, diversely interested and culturally active. Also, they are consumption-oriented, but attach great importance to sustainability. The clear predominant part of the readership belongs to upper status groups.
Digital
STERN digital recognises relevant topics and provides an in-depth look into their background. The visually strong news site is consistently oriented towards its users and provides news from all areas of life: Ranging from politics and travel to entertainment and health - easy to follow and comprehensible. STERN presents its topics in relevant formats and masters the entire range of multimedia channels - whether audio, video or text, addressing all those who not only want to know about current topics, but also wish to understand their relevance to their lives. With new photos every day, it is the most image-rich journalistic platform on the German-language Internet.
Target Group
STERN users are culture-loving family people who are open-minded about new trends and developments. Health is just as important to them as constantly educating themselves. Social commitment is particularly important to the users - that's why they actively advocate change in society and donate to projects and institutions.