Radio

WILLY listeners are people who spend money on their passion: festivals, concerts, bars and restaurants, etc. They’re not afraid to go against the grain. Willy gives a strong focus on Belgian music, rock and metal genre.

Target Group

The main target group is generation X. Furthermore WILLY focuses on 35-54 year music lovers.

Facts

Daily Listeners 89,500

Audience Share 6 %

Audience Share group Men 35-54 SG 1-4

WILLY (Belgium) is represented worldwide except in Belgium