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RAI 1
RAI 1
RAI 1
With the highest reach in Italy,
RAI 1 is the reference channel for every Italian
TV
The channel is focusing on the following shows: Top events and news, Italian original fiction, Sports (Football), High impact prime time programmes, Game show, infotainment and News & politics.
Target Group
Adults 15+
Facts
Monthly Reach
43.73 Mill.
Viewer gender distribution
men
36,6 %
women
63,4 %
Viewer age distribution
6-15
0.4 %
16-24
2.4 %
25-34
3.5 %
35-44
4.3 %
45-54
10.4 %
55-64
17.8 %
65+
60.2 %
RAI 1 (Italy) is represented worldwide except in Italy (excl. South Tyrol)