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24KITCHEN

24KITCHEN

24KITCHEN

24KITCHEN

Food Netherlands

The food-lifestyle brand of the Netherlands

Onepager

TV

24KITCHEN is part of The Walt Disney Company and was founded in 2011 as the first and only food TV channel. The brand has now grown into the food-lifestyle platform of the Netherlands with a growing digital reach via website and social media. 24KITCHEN wants to offer help and inspiration to everyone who cooks and enjoys preparing a meal every day.
The brand does this with programs that are fun, recognizable, entertaining, reliable and surprising and that are presented by inspiring and recognizable chefs from home and abroad. These are programs with Dutch talents such as Miljuschka Witzenhausen, Danny Jansen, Job & Perry and Hugo Kennis. International culinary greats such as Jamie Oliver, Anthony Bourdain, Hairy Bikers and Nigella Lawson also feature. The website also offers an extensive range of food inspiration with all kinds of delicious recipes and videos.

Target Group

The core target group is women aged between 35 and 54.

Facts
Monthly Reach 3.17 Mill.
Viewer gender distribution
women 42 %
men 57 %
Viewer age distribution
6-15 2 %
16-24 4 %
25-34 10 %
35-44 12 %
45-54 22 %
55-64 32 %
65+ 18 %
24KITCHEN (Netherlands) is represented worldwide except in Netherlands