BOLIG LIV
ALT.dk/BOLIG digital
ALT.dk/BOLIG digital
BOLIGLIV
An unpretentious home and lifestyle magazine
BOLIG LIV (HomeLife) is packed with inspiring home features, plenty of tips on interior design, delicious food recipes, fun do-it-yourself ideas and exciting suggestions for parties and activities for the whole family.
BOLIG LIV is read and used again and again and therefore has an extra high frequency per reader. The family is at the heart - whether it is about home, decorating/design, food, health or well-being.
Most of the readers are women, who have a higher education, are willing to pay extra for quality products.
Target Group
Most of the readers are women, who have a higher education, are willing to pay extra for quality products and who have a high interest in quality products, health and decoration/design. 39% of the female readers have a household income of more than EUR 81,000.
Digital
BOLIG is part of ALT.dk and inspires creative home enthusiasts and design-oriented families with young children.
You can find out what’s new in the design world, and get the bloggers’ insights into what is happening on the home front.
Users return again and again to source inspiration for children’s rooms, garden and daily meals - while also uploading pictures of their own home life.
Additionally, more users can be reached via newsletter which has a 30 % opening rate.
Followers: Instagram (120,000), FB (40,000).
Target Group
Outgoing modern women, 25-44 with a high income, many with families and younger children.