EL MUNDO
ELMUNDO.es digital
ELMUNDO.es digital
EL MUNDO
Spain's independent quality newspaper, the largest Spanish language newspaper website in the world
EL MUNDO is the second largest national newspaper in Spain, and continues to enjoy strong growth in both circulation and readership. The newspaper has an exceptionally attractive reader profile and delivers strong coverage across all of the regions in Spain.
Founded in 1989, EL MUNDO is published every day with 20 regional editions and has consolidated a strong and well respected position amongst Spanish national newspapers. EL MUNDO achieved unrivalled success throughout the 1990's by increasing its circulation year on year by over 25 %, the highest recorded circulation growth of any nationally circulated journal.
The readers benefit from the excellent editorial information covering regional, national & international issues and the additional weekly supplements: EL CULTURAL, an art and culture magazine, Su Vivienda, a comprehensive homes guide for Madrid and Toledo, La Luna de Metropoli, the recently merged unique leisure, lifestyle & fashion guide to Madrid, YO DONA, the female supplement, Magazine, a weekend guide, Viajes, providing essential travel information, Ariadna, covering IT & Technology, Motor, practical information and news from the automotive world and Nueva Economica, providing the latest information about business & finance issues.
Target Group
The target audience includes men and women ages 25-54. It includes middle and upper class professionals. They are interested in stay up to date with national and international news.
Digital
EL MUNDO ONLINE carries the tradition of the newspaper to the internet with clearly defined sections. The main channels from the home page are news which is constantly updated. This major section also includes regional, national & international news coverage as well as the latest information from the worlds of business & finance.
In addition, EL MUNDO ONLINE has several other areas each with their own identity and url covering Travel, Money, Autos, Health, Culture & Lifestyle, Real Estate, Shopping, City Guides & Universities. Within each of these sections, EL MUNDO ONLINE provides a wealth of information on each area of special interest and reinforces the site's position as the premier information source for Spain's connected population.
Target Group
The target audience includes professionals ages 25-44, with high incomes. Focusing on technology savvy and on the go youths.